GehGeh says wedding clips were for a movie

Nigerian content creator and relationship commentator, Emmanuel Obruste, popularly known as GehGeh, has clarified that his viral traditional wedding videos were promotional content for a movie project and not evidence of a real marriage.

The videos, which circulated widely on social media in late July 2026, showed GehGeh and a woman dressed in matching burgundy traditional outfits. The clips featured dancing, cake-cutting and reception scenes, making many people believe that the content creator had secretly held a traditional wedding ceremony in Minna, Niger State.

The videos attracted widespread attention and generated different reactions from his followers. Many initially believed the wedding was real because the clips showed activities commonly associated with traditional marriage ceremonies. His followers were also surprised because of his previous comments about relationships, marriage and financial responsibilities. Over the years, GehGeh has built an online following through his relationship advice, particularly his warnings to men about spending money in relationships.

Following the reactions, some followers accused him of contradicting his previous teachings. Others expressed disappointment, while some congratulated him on what they believed was his marriage.

However, in an interview with Saturday Beats, GehGeh explained that the wedding scenes were part of a promotional strategy for a movie he was working on. According to him, the aim was to create visibility for the movie and generate discussions that would make the project trend on social media.

He stated that content creators use different strategies to attract public attention and explained that his approach had achieved its purpose because people were talking about the videos.

GehGeh also dismissed claims that his actions contradicted his relationship advice. He explained that he had never advised people against marriage but had always encouraged men to be careful, especially when making financial decisions in relationships. He maintained that marriage itself was not the problem.

The content creator further disclosed that the controversy had increased his public visibility and brought him more media attention, including requests for interviews. He also clarified that the staged wedding had not influenced his decision to marry the woman featured in the videos.